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Policing love: Anti-gay marriage campaign nonsense

Note: this blog entry is taken from the third issue of my print zine, “I’m a Pretender”. I’m publishing it here online because of the recent debate over the British Government’s plans to introduce gay marriage. If you’d like to see the original article in print, along with dozens of other pieces of my writing, you can order the zine for free online here!

I recently had the misfortune to come across a website campaigning against the right for gay people in the UK to get married. It was called the Coalition For Marriage / C4M and as of the time of writing, has over 450,000 signatories to its petition which calls for the government to keep marriage “one man + one woman”. It claims to be an umbrella organisation which “reaches out to people of all faiths” — except gay people of faith, obviously.

It’s a faintly embarrassing stab at justifying the argument against gay marriage. There are four topic headings: “Marriage is unique”, “No need to redefine”, “Profound consequences” and “Speak up”. Each one of them has a paragraph of poorly-argued rhetoric against the right of gay people to be joined in marriage.

The Campaign For Marriage (C4M) website

The first point, “Marriage is unique”, argues that “marriage reflects the complementary natures of men and women”, and points to the long history of marriage always being “the union of a man and a woman”. Of course, in olden times, there were no gay people, as the histories of ancient Greece and Rome accurately reflect. Similarly, only the combination of female/male individuals results in a complementary experience — no two men or women have ever fitted well together as a couple. These facts are undisputed… right?

“No need to redefine” is perhaps the most unwittingly hypocritical of the claims, as it explains patronisingly that “civil partnerships already provide all the legal benefits of marriage”. Those shrewd gays! Of course the only reason they’d want to marry is for the tax breaks! They’re probably not even gay! Just couldn’t get a woman to fancy them. There’s clearly no cases where two people of the same sex just plain ol’ love each other, and want to have an all-singing, all-dancing wedding celebration instead of a stuffy legal procedure. No.

This point is expanded by the plainly false “it’s not discriminatory to support traditional marriage”. Sorry — yes it is. In what conceivable way is restricting a ceremony celebrating two individuals’ love for one another to people of a specific sexual orientation not discriminatory? But wait, there’s more: “no one has the right to redefine marriage for the rest of us”. Oh… except you, apparently. The government of the country actually do have that right, just as they control every other legal proceeding in the country. While marriage may be rooted in religious and spiritual tradition, the only part of it that is legally enforceable is the part where the papers are signed at the end. The rest is fluff.

The main body of the C4M campaign text

Point 3, “profound consequences”, is, I think, a joke. “If marriage is redefined, those who believe in traditional marriage will be sidelined”. Of course they will – poor old victimised straight people will be kicked out of their churches and prayer groups as hordes of rampant gays descend upon their places of worship with Will Young records and hotpants. Scaremongering aside, it’s hard to imagine how they could top this astonishing act of doublethink — surely those in favour of gay marriage are already being sidelined? But no: keen to outdo itself, they follow this with “couples seeking to adopt or foster could be excluded”. While this makes the wrong assumption that gay couples can’t currently adopt (they can), it stumbles on its own hypocrisy once more: even if they couldn’t adopt, surely that would mean gay couples are already excluded? So… it’s not discriminatory, but it’s okay if gays are excluded from marrying and adopting.

Best of all, this point ends with the hysterical addendum of “if marriage is redefined once, what is to stop it being redefined to allow polygamy?”. Yes! Or what if they redefine it to allow marrying animals? Or inanimate objects?! What if they force us all to marry squids in the sea and raise their deformed, mutated, chimeric squidling children, squirting ink in our faces as we try to teach them to hate gays?!!?! I ask you.

Last of all they acknowledge the controversy of what they’re preaching and add: “people should not feel pressurised to go along with same-sex marriage just because of political correctness. They should be free to express their views”. Except, of course, if those views include pro-gay marriage ones, which, we should remember, “would inevitably have to [be taught] to children”. Invoking the “political correctness gone mad” card is a smooth move by the C4M team — Daily Mail readers and sheepish Home Counties bigots will love this Jeremy Clarkson-esque call to arms. Yes, ban the gays! They bloody love political correctness!

The existence of this entire site (and its subsequent almost half a million signatories) has boggled my mind. I can’t believe there are that many people who genuinely think that allowing gay couples to formally express their love and devotion to one another will DESTROY THE VERY FABRIC OF SOCIETY FOR ALL TIME. It’s homophobia gone mad! Do they genuinely believe nonsense like “people’s careers could be harmed”? Whose careers? The people who make websites advocating no to gay marriage?! I can’t think of a scenario where allowing gay couples to marry will genuinely impact on any straight person’s life. The ‘worst’ it could lead to is a wider definition of a concept that’s existed for thousands of years and has evolved countless times through that period.

Tradition for tradition’s sake is pointless: something is passed down from generation to generation because it has some inherent value and meaning for that generation. If it stops being useful in the current age it becomes an heirloom, a relic of the past, like your granddad’s old pocketwatch or a homophobe from Gloucestershire. If we refuse to allow definitions to change and adapt as society does, then the things they define ultimately die and become memories rather than living, breathing things. I can’t understand why anybody would want to do this to something they so obviously believe in.

The C4M logo

Part of me wants to put up a rival website called ‘Coalition for White People’ which replaces all references to gay people and same-sex couples with ones to black people instead. It could campaign to remove black people from British society, since “throughout history Britain has always been the nation of white people. If black people are allowed in, those who believe in traditional whites-only society will be sidelined”. Remember: “it’s not discriminatory to support traditional whites-only society”. Then I remember that the actual C4M website is already beyond parody.

We live in a world with effectively unlimited resources for communicating like this — creating campaigns, petitions, sharing views and dialogues. Please, C4M and your supporters: don’t waste these resources, not to mention your lives, preaching discrimination and prevention to other people just trying to live theirs. Go home, love your partner if you have one, and stop trying to tell other people how the fuck they should love theirs.

Note: this blog entry is taken from the third issue of my print zine, “I’m a Pretender”. I’m publishing it here online because of the recent debate over the British Government’s plans to introduce gay marriage. If you’d like to see the original article in print, along with dozens of other pieces of my writing, you can order the zine for free online here!

Twitter’s #ukopenhouse London – my notes

Last night I attended the first of Twitter UK’s Open House sessions on their engineering work. It was a free event at LBi’s London office and sold out very quickly. I managed to get tickets and went along, with little idea of what to expect, but quite excited to hear from the makers of Bootstrap, whose work has been inspiring my own work at the Guardian. Here are my notes (written to circulate amongst the rest of the Guardian’s client-side team) from the three talks.

Please note: these writeups are my personal opinion and not my employers’, and I was sitting right at the back so any inaccurate statements are probably my fault and not the speakers’. Probably.

1. Dan Webb (Twitter) – “pushState or bust”

  • Dan talked about Twitter’s decision to go with hashbang URLs and went through a checklist of how this “breaks the web” (in terms of things like bookmarks, SEO, browser history, accessibility, etc). Hashbangs broke most of these things.
  • He then talked about how they’re now switching this to use pushState and used the classic example of GitHub to show how it’s properly done.
  • He also revealed that they’ve had problems with this approach, namely that Google can’t see the content because it’s not exposed via hashbangs (I didn’t quite follow this, can only assume they do something similar to Gawker where no HTML content is actually displayed without JS enabled, otherwise surely Google can crawl normal links). He added that they serve Googlebot with “old Twitter” in order for it to be crawlable.
  • He said the typical fallback for non-pushState browsers was to fallback to hashbangs, but said this was even worse, because then you have to support the old hacky URLs without any of the benefits of using them.
  • What they ended up doing was falling back to “full page reloads” (erm, just normal links pointing to normal webpages. cRaZy!11)
  • They check on each page request whether the request came from AJAX or a normal request – if AJAX, they send the response as JSON (and presumably only serve the HTML for the parts that changed rather than the header/footer etc).
  • Someone asked if they use WebSockets or Socket.IO for live updates, and he revealed they just use normal XHR. When the questioner asked if the frequent polling for updates broke things, he said they don’t poll on regular intervals but “respond to user clicks”, which is quite interesting. He added that they were “looking into being more real time”.
  • My summary: basically he just sums up his own blog entry on why hashbangs are shit and then made some (to me) “duh” points about how to implement pushState in an accessible way. I couldn’t quite believe that he was highlighting “full page reloads” as some revolutionary genius technique for making AJAX-powered content accessible, but there we are.

2. Tom Woolway & James Whittaker (Tweetdeck) – “Blackbird: One codebase to rule them all”

  • This was a lot more interesting than I expected it to be. Found out I’ve apparently been using the old version of Tweetdeck (with the yellow icon). Bit confused now about whether the new “Twitter” app for Android is now incorporating Tweetdeck… they revealed that Twitter’s internal name for their app is Blackbird.
  • They use SASS (and apologised to LESS fans), Compass, Mustache (planning to switch to Twitter’s own Hogan), Modernizr and Underscore on the client-side.
  • They have quite a wide stack to support:
    • Mac: uses webviews, shares code with Twitter for Mac
    • Windows: uses something called Qt (pronounced “cute”, apparently), which is a cross-platform app framework
    • Web client: served lightweight via Twisted
    • Future: embedded Chromium? (I accidentally smashed a wine glass at this point so details are sketchy, sorry)
  • They generate custom builds of the app for different platforms and browsers. They use Compass to generate cross-browser CSS (from what I could make out, they can just write stuff like “border-radius” and Compass turns it into “-moz-border-radius” etc). They also have switches on their build tool to enable/disable CSS features (presumably for their Chrome app they don’t bother including Modernizr or whatever).
  • They use qUnit for testing but have recently started using PhantomJS, that new “headless browser” tool which means you can run javascript in a browser and test against it.
  • My summary: interesting talk, although they both pronounced it “twidder” despite being Brits. One of them saw me tweet about this and blamed it on constantly talking to Californians. Found the idea of them having different builds quite interesting although I guess when you diversify on platforms specifically then this is a no-brainer.

3. Jacob Thornton & Mark Otto (Twitter) – “Bootstrap: Defender of the universe”

  • This was the one everyone was there for (probably 100 people in the room). I have the least amount of notes about this one because it was far and away the least interesting talk.
  • Mark (@mdo) began and talked about how Bootstrap is a “nights and weekends” project, which is interesting in itself. He didn’t elaborate on this but I take it to mean that Twitter don’t value it. I was wondering how Twitter see Bootstrap’s goals: is it to get their name everywhere and make developers happy with them, or is it to “do a Facebook” and get their design and look/feel everywhere (like FB do with the ubiquitous Like button)? They didn’t say more on this.
  • Talking switched to Jacob (@fat), who said something like “yeah, javascript is like… my jam, or something”. This basically set the tone for the next 15 minutes as he drawled on vaguely about Bootstrap.
  • He made one reference to what I’m calling “semicolongate” as he talked about integrating JSHint into their build, “which is run by the community, instead of crazy Mr. Crockford”.
  • Mark talked about pushing updates to Bootstrap from places outside of San Francisco, where Jacob hilariously recounted “I was really hungover” when they pushed from SXSW. Brogramming.
  • The worst part was possibly a slide about mobile where Jacob just seemed to forget how to talk. I honestly wondered if he was drunk/high or something at this point. He trailed off multiple times and said something like “I can’t really remember what this is… but mobile is really important”. When Mark went to take over, Jacob said “it’s cool bro, I got this” or something. People laughed and I guess it was funny in a sense but I kinda sensed a bit of “WTF?” going around the room.
  • They finished up and talked about some features for the future, then Jacob tried to convince the audience into “peer pressuring” Mark into showing off his talent for doing “handfarts”. At this point a guy in the audience got up and left (although this could’ve been unrelated). Mark didn’t do it (although the Tweetdeck/Twitter lackeys on the front row all excitedly tweeted about how hilarious it was) and then it was time for questions.
  • Someone asked if they were concerned about becoming as ubiquitous for UI as jQuery has become for javascript. Mark said they were concerned about that, Jacob said he thought it would be awesome.
  • My summary:  Mark seemed interesting (he works mostly on Twitter.com), and the stuff he didn’t say was arguably more interesting. Jacob: Well, every prejudice I had about him after reading his Crockford slanging match on GitHub was basically confirmed. I’m sure the guy can write good Javascript but he couldn’t give a talk. I wasn’t really sure what Twitter US had sent them over here for, but to be fair, I’m not entirely sure what I expected either

Well, that’s pretty much what I got from the evening. I enjoyed the event and was grateful for Twitter for putting it on. Perhaps it’s unfair to mentally compare the Bootstrap talk to the kind of thing you get at paid-for web conferences, although I went to the (also free) LondonJS meetup just last week and this was much more beneficial: lots of code examples, well-produced presentations (by the seasoned pro Jake Archibald) and I came away feeling I’d been both educated and entertained instead of just one of those things.

Web cookies & the E-Privacy Directive: alternatives and workarounds

A sample of a website's cookies

It hardly sounds like the most stimulating of legal documents. As a title, Directive 2002/58 on Privacy and Electronic Communications lacks the punch of, say, SOPA or PIPA, although its potential impact on European society could be measurably similar.

Having gained the dubious privilege of a catchy pseudonym (the E-Privacy Directive), it’s already been marked out as a subject of discussion and controversy. Put simply, the directive aims to regulate, for the first time, unsolicited spam, personally identifiable website traffic data, and most controversially, cookies.

If you’ve managed to read this far it’s probable you’re already familiar with cookies, but for those of a less technical bent, a cookie is essentially a small text file that sits on your computer storing information linking you and a specific website. A website can set a cookie on your computer which contains information (say, for example, the date you last logged in), and that same website (and only that website) can read it back out again when you visit in the future.

So why the controversy? The directive aims to require websites to ensure their users are “made aware of information being placed on the terminal equipment they are using”. While it makes a few exceptions (specifically for shopping cart applications where it’s reasonable to assume some tracking of purchased items), in general it aims to protect users by ensuring they “have the opportunity to refuse to have a cookie or similar device stored” on their computer.

Remember me

That "Stay signed in" checkbox? Probably uses a cookie.

For the privacy conscious, this all sounds reasonable and straightforward. Why wouldn’t you want to be informed when a website was tracking information about you? From the perspective of web developers, however, this becomes significantly more troublesome. Currently, a cookie can be set completely transparently, with users ideally being unaware that the process is taking place. This isn’t for nefarious, sneaky data-stealing purposes — it’s to ensure the user’s experience as they browse is seamless and streamlined. Almost every time you tick a “remember me” button on a login screen, you’re implicitly asking for a cookie to be stored on your computer to achieve this functionality.

This new legislation requires, somewhat vaguely, that websites provide a “[method] to request consent”. Some sites have already begun to experiment with how this could work: a popup box requesting permission to set cookies is currently one of the more popular ideas, although it’s unclear how this aligns with the directive’s further requirement that this experience “should be made as user-friendly as possible”. Many of the more complex websites today set dozens of cookies on every page impression.

You may be wondering when this new law comes into effect. The answer, somewhat bizarrely, is May 25, 2011. The law was passed, and, well, nobody did anything. In the developer community there was initially an air of disbelief and confusion about whether this was really going to happen. The government were equally stumped, with legal experts unable to offer advice on dealing with the implementation since nobody had worked out how to actually implement it. The Information Commissioner’s Office (ICO) quickly agreed that an effective start date for the new law would be one year later, eg. May 25th 2012. As that date approaches, website owners are beginning to scramble into action to avoid becoming the subject of potential litigation.

It should be clear already that nobody wants to pepper their website with permission dialogs and request popups. While some guilty culprits may baulk at the idea of revealing just how much tracking they’re doing, others may be more concerned by the impact to their business. The prospect of running, say, an online shop, competing against US and other markets where the directive doesn’t apply, seems particularly unfair.

There are some possible ways out, though. The advent of the much-misunderstood HTML5 offers some new techniques that may be used to circumvent the need for cookies. This is still uncertain, however, as the directive is deliberately vague about the technologies it applies to. If web developers simply switch over to other, similar techniques, it seems likely the ICO and others will simply clarify the scope of the law and request permission for them, too.

The ICO website's effort at asking users to approve cookies

The ICO website's effort at asking users to approve cookies

One such workaround is the sessionStorage and localStorage APIs, known together as “web storage” (or “DOM storage”). These are features supported by many newer browsers which allow developers to store small “key/value pairs” inside the web browser, which can be read back either during that particular browsing session (eg sessionStorage) or in a “persistent” state, meaning the data can be read after the browser has been closed and reopened. A “key/value pair”, since you ask, is essentially how a cookie works currently. The key is the name of the data being stored, eg “last_login_date”, and the value is simply the specific data associated with that key, such as “2012-05-25”.

Both of these web storage functions differ from traditional cookie-based tracking in a number of ways. Firstly, and perhaps most significantly, they do not come equipped with expiry dates. Normally, when a cookie is set, the developer specifies a date that the cookie becomes invalid. This means that after 30 days, your email provider may require you to login once again, after your cookie expires. In the case of web storage, the data is held indefinitely, so although the web app can delete items stored locally, they won’t expire naturally like many cookies do. Secondly, this data can only be set and read back on the user’s browser, rather than by a program running on a web server. While this may not be as significant for a user, it can introduce major challenges for developers planning to simply switch over from using cookies to web storage. Latterly, a website can now store up to 5MB of data in web storage. A traditional cookie offers a paltry 2KB.

There are arguments currently taking place in the web community about the value of the web storage tools, with some developers criticising their performance issues and suggesting we move towards newer technology like IndexedDB or SQLite, but browser support for these kind of tools is even less reliable than the web storage ones. There are other, older methods, like falling back to browser sessions (which requires the rather ugly tactic of appending long text strings to URLs in order to track sessions without cookies) or using databases (more complex and perhaps overkill for storing small pieces of data). It looks like we might just have to keep using cookies, and do whatever the law says we have to do.

News websites' tracking usage

News websites' tracking usage (click for full size)

A cynic might suggest that most website owners aren’t keen on the new law because it will force them to reveal just how many tracking cookies they set. Indeed, the Guardian (my employer) has been accused of having too many cookies and tracking tools on its pages. Most of the data stored here, though, is pretty innocuous, and almost always unintelligible for the end user. Much of it is advertising related, so partners can see how many people have seen their ads, and increasingly the Guardian uses techniques like A/B testing, which allows it to show different things to different visitors to the site so we can measure how well they do. We use cookies in order to track who saw what, and make sure people’s browsing experience is consistent. There are also a couple used to track when users have logged into the site, whether they have any settings for what order to display comments in, and other assorted bits of functionality.

Large websites like Facebook, Twitter, Google and others use techniques like this constantly. Facebook and Google in particular are famed for their rigorous user testing process, where they roll out new features and designs to a small percentage of their userbase, measure the performance, then roll the best ones to everyone. As the Guardian develops its online products further, we use more and more of these kind of methods too. While critics can suggest there are too many tracking cookies or data being stored, the majority of it is used to improve the user experience and even enhance the site so you get new or experimental features before everybody else.

Cookies have their flaws, too. There’s no way to set a cookie across more than one device (or even more than one browser), so some webapps struggle to give users a consistent experience if they use a version of the app on their mobile, desktop and tablet, for example. While this new legislation is forcing developers to examine the alternatives, it does have the benefit of pointing out the limitations of the technology and perhaps giving the community a pointer in the kind of direction we should be moving towards in terms of tracking and analysing users.

Usage figures for the ICO's website when they introduced opt-in cookies

Usage figures for the ICO's website when they introduced opt-in cookies (source: cubeworks.co.uk)

Analytics and advertising are two aspects of the web that are never going to go away. We can complain about invasions of privacy and ads following us from site to site, but the reality is that when the E-Privacy Directive takes effect, European users are going to have an irritating and degraded web experience. Being pragmatic, is this a price worth paying? Traffic hugely dropped off from the ICO’s website after they implemented their example of how permission-based cookies could work. It’s certainly worth highlighting to website owners that they should evaluate the amount of tracking they do and ensure it’s appropriate, but the reality is that this law isn’t going to magically improve users’ privacy and stop evildoers tracking people across the web. It’ll inconvenience casual web users, irritate web developers, and potentially cause European websites to drop in traffic as overseas visitors get sick of dealing with irritating hoops to jump through every time they want to visit a page.

Cookies aren’t perfect, but policing the cookie jar isn’t the solution to the problem either.

London Mayoral Candidates: their manifestos, critiqued

I’ve been taking quite an interest in next month’s upcoming London Mayoral Elections. I threw together a webapp a couple of weekends ago to see how people in a specific London postcode area voted. Today I got home to find an election leaflet through my door, promoting the election itself and highlighting the manifestos of the Mayoral candidates. It’s available online at the London Elects website. In this post I’m going to deconstruct the seven Mayoral manifestos and their highlights (or lowlights).

Lawrence Webb (UKIP)

Lawrence Webb (UKIP)

Webb won the dubious honour of being first in the booklet, as the introduction text explains: “I drew lots to decide the order they appear in this booklet”, says Returning Officer John Bennett. All of the candidates contributed £10,000 to production costs, which is pretty staggering in itself.

Webb’s manifesto makes the fairly bold design decision to bleed the candidate’s image right off the edge of the page, looking initially like a printing error. I had no idea the UKIP logo was a pound sign, and at a glance it looks like Webb’s campaigning to open a new cut-price supermarket.

Policies aren’t much better: third on the list is the vague-sounding “Fight EU red tape” (what does that actually entail?), and the “20 minutes free parking across London” sounds impossible to enforce. He has a quick stab at art, promising to “stop spending public money on public sculpture”, as though millions of pensioners are freezing to death as a direct result of Anthony Gormley. Finally, he throws in a few populist, laughable promises: allowing landlords to somehow circumvent British law and allow smoking in pubs, and decreasing VAT on beer and cider by 15 percentage points. If you hate immigrants and like booze, he’s your man.

Carlos Cortiglia (BNP)

Carlos Cortiglia (BNP)

This one is incredible. Of all seven of the manifestos, this one has the least-prominent display of the candidate’s name. Could it be because the British National Party’s candidate is in fact an Italian? Amazing. Also, how much text is there on display here?! It looks like a website or something compared to everyone else’s 5-point pitches.

One of his policies is “Free weekend Tube and train travel”, with no hint of how this could possibly be paid for. I guess once we kick out all of those illegal immigrants demanding amnesty and presumably scrounging benefits, we’ll all be rolling in it, eh Carlos? He also throws in the promise to “reduce council tax” (how?) and “abolish the Congestion Charge” (along with some mysterious acronyms). The BNP, like the Lib Dems before them, have the magical power to invent pretty much any fairytale policy they want, without the discomfort of having to, you know, explain how on earth this could be implemented.

I don’t have the patience to spend hours looking up possible racists, but in the past the BNP have been exposed for using stock photography models as examples of “real” BNP voters. This time they roll out a taxi driver, a pensioner, and a Guardian reader-esque vicar, all spouting on about British people, “bobbies on the beat” (why does this phrase always persist?) and the inevitable “threat of Islam”.

The best detail of the whole thing almost escaped me as I got lost in the reams of text. Nestled in the corner under an Apple-esque faux page curl is an image of London on fire. I can’t decide if this is Enoch Powell-aping “rivers of blood” stuff, or just a ridiculous effort at dramatising their chances of actually achieving, well, anything, given their laughably legless “policies”.

Siobhan Benita (Independent)

Siobhan Benita (Independent)

Siobhan is the token independent and is attracting lots of Twitter attention for her “no party politics” stance. Most of her policies are aimed at the Mumsnet bloc and she also has a few partygoer-friendly efforts (“keep tubes running one hour later on Friday and Saturday night”). She also has some quite novel policy ideas: “Address residents’ top five local issues in each borough”. I like that she hasn’t bothered to find out what some of these issues are, but promises to address them anyway. If locals clubbed together and voted up their issues to include things like “free zoos at each tube station”, would she address them?

She also takes a leaf from the BNP’s book in terms of producing policies without any actual attempt at explaining how they work: “work with employers to create new jobs and opportunities”. Ah, that’s clear then. The unemployment rate will be right down in no time under Siobhan.

Brian Paddick (Liberal Democrats)

Brian Paddick (Liberal Democrats)

It has to be said: this is the most well-designed of the seven candidates’ manifestos. It looks great, gets his name and image across quickly, and incorporates the party colours in a way that’s not brash and cartoonish. He also wins some points with me for highlighting the annoyance of having to pay for a second bus journey when the one you’re on breaks down or inexplicably stops mid-journey.

That said, though, he has a hard job solely for attaching his name to the hated Lib Dem cause. There’s no stand-out point on the poster since it’s pretty text heavy, although he’s clearly going for the policing angle in the main box-off.

I quite like the sound of his “community payback” scheme, which to me sounds as though it will see criminals locked in the stocks as hard-eyed pensioners throw sponges soaked in piss at them. In reality it will probably just be a boring Neighbourhood Watch-esque scheme where offenders end up weeding the garden of the person whose DVD player they jacked, but a man can dream.

Boris Johnson (Conservatives)

Boris Johnson (Conservatives)

Ah, Boris. I expected more, to be honest. I thought there’d be shots of him on his bike surreptitiously checking a fit girl’s arse, or maybe those promo shots of him with a broom after the riots. This is pretty toned down and minimalist, and looks downright bizarre in the shot above where the page fold has resulted in Boris being brutally cropped at the shoulder.

Beginning his quote with “and” gives it a kind of Shakespearean grandeur, doubtless the kind of effect the Old Etonian desired, but coupled with the faintly sinister “the murder rate is down by a quarter”, everything’s mixed up. It’s funny, you never really hear the man on the street praising his candidate of choice for sorting the murder rate out.

Typographically, Boris has committed one of the worst typesetting sins imaginable as he leaves not only an orphaned sentence at the end of the first column, but he leaves it hanging with a hyphen. FLOATING IN NOTHINGNESS. It made me wince to read.

The first two points of his plan seem to criticise his own work: reducing “waste at City Hall” (what, it took you four years to spot it?) and “freezing the Mayoral share of council tax”, phrasing that made me imagine Boris sitting on a throne eating grapes as I slavishly pay my monthly stipend. Reminding your voters of the bad things your office represents as your opening gambit seems a bad move to me.

Jenny Jones (Green)

Jenny Jones (Green)

It must be really easy being a graphic designer for the Green Party. Colour palette problem? Why not go for green! Struggling to decide what shade to use to illustrate your environmental credentials? How about green! Not a fan of South America? Simply butcher it into an unrecognisable blob in your party logo! But I digress.

Her promise of a “Fair Pay Mark” to companies willing to reduce pay inequality strikes me as the kind of thing a primary school teacher might offer to pupils to tempt them into doing their sums early. She almost but not quite manages to play the “bobbies on the beat” card and, to her credit, acknowledges the lack of trust in the police by young people.

Finally, I was bemused for a moment by their Twitter handle, which looks at first glance like “long green party”.

Ken Livingstone (Labour)

Ken Livingstone (Labour)

Last and probably least, Ken. Incredibly, he uses the same slogan as Boris: “Better off with Ken” (versus Boris’s much more alliteratively-pleasing “Better off with Boris”).

Ken’s letter is as brash as its author, beginning with the irritated-sounding “Dear Londoner” which only comes across as grudging. Ken later admits as much when he acknowledges that he’s only really in it for his kids; the rest of us are just lucky enough to live in the same city as them.

To be fair, he does a good job of mostly backing up his policies with outlines of how he’d implement them, and his promise to quit if he doesn’t achieve the tube fare decrease is quite interesting. Design-wise it’s as minimalist as Boris’s, not doing much to dispell the suggestion that they’re essentially preaching the same things but from the other end of the spectrum.

So what have we learned? UKIP are chancers just having a laugh; the BNP have a keen eye for a Photoshop opportunity; Siobhan Benita should probably just become a teacher; Brian Paddick might stand a good chance of becoming a golfwear model; Boris doesn’t have a left shoulder; Jenny Jones can wither trees with her steely gaze, and Ken could probably knock you out in a fight.

I still don’t know who I’m voting for.

How I finally understood the value of “Social”

I’m something of a sceptic of social media at times, as this blog has previously documented. Having built much of the Guardian’s Facebook app, I’ve experienced much of the social giant’s promotional guff surrounding how making your products ‘social’ can impact their success hugely. While the Guardian’s app has been surprisingly successful (pretty much solely down to its social nature) I’ve still doubted that it can work for anyone who isn’t operating at Facebook’s scale.

The last few days have proven me wrong, though, as ever. I’ve been using a cycling app on my phone which a few people had brought up in conversation. It’s called Strava and I was immediately impressed when I downloaded it at just how pretty it was. As an Android user I’m pretty used to its apps looking a little, well, underloved, so it was a pleasant surprise to see Strava’s attractive and well-designed UI. Design praise aside, the way the app works when you’ve been using it to track your bike rides was something of a revelation to me.

It’s pretty simple to use: start it up then shove your phone in your bag and get on with riding your bike. Upon reaching your destination, stop the app, then wait for the upload to complete so the number crunching can begin. Here’s a sample of the kind of thing it gives you when your ride is done:

So far, so straightforward. There are a ton of other apps that provide this kind of functionality.

It was only when I started exploring the UI that I figured out the real benefit of Strava: “segments”. A segment is basically a user-submitted area of a route (whether cycling or running) of a range of lengths, usually covering a specific street or area. One of mine, for example, is the fearsome Blackfriars Bridge (just the bridge itself). You can see a segment highlighted on the graph below:

The segments are shaded green on the elevation chart above, and users can click through on them for more detail on that segment. There’s also a pretty table below listing the ones you covered, and allowing you to submit your own. But wait — there’s more.

Upon clicking a segment, you reach a page detailing the route and its elevation and other details. But – but! – this is where it becomes social. First, at the top, you see a little sidebar with this kind of data:

Here, at-a-glance, we can see the best times (broken down by gender), and my own best time (today, since you ask) alongside it. If we scroll down, though, we get the really fun part:

For this segment, I can now see all the registered members, and their best times for this ride. My own ranking of #14 means I couldn’t quite squeeze into this screenshot, but I’m taking some comfort in knowing that most of the top records have been stuck that way for a year, so they must be pretty tough to beat.

The upshot of this data is that for the first time this morning, I found myself accelerating with effort across the aforementioned Blackfriars Bridge as I mentally pictured a few dozen ‘ghost cyclists’ whizzing past me — the member list of that particular segment. “Must… beat… jds_1981…” I panted to myself as I dodged a few confused tourists. Of course, I didn’t quite make it to the top. But the idea that now I was participating in a bit of friendly competition with other app geeks was quite exciting. I always scoff at the suggestion that developers should “gamify” real life, but the people at Strava have managed to do just that.

As well as these global rankings, Strava also lets you unlock Achievements for beating your own personal bests, if not that darn jds_1981 fellow. While not strictly social, the emphasis on turning something you did anyway into a positive way to track and improve your performance is awesome.

To clarify: I’m not claiming Strava invented these concepts or pioneered their use in the field of sports tracking apps. But for me, this was the first time I’ve really seen it done in such a way that I felt the benefit as an end user. I haven’t added any friends on the app yet, not having too many cycling geek mates, but even the prospects of ranking my rides against other London cyclists is interesting enough, if only to answer my burning confusion over whether I’m an average rider or better (or worse…).

In short: you can keep your bloody Like button. This is what proper social sharing should be like.

One click to achieve absolute apathy

Anyone following the news of late will be familiar with the UK governments’ efforts to pass a bill reforming the NHS, apparently in order to save it, but in the minds of sceptics and apparently most health professionals, it’s more likely to destroy it. David Cameron is being accused of violating a pre-election promise not to change the constitution of our national health service and deputy PM Nick Clegg is once again labelled a turncoat and a coward for not standing up to his coalition mates in the Conservative party.

A tweet appeared in my feed this morning by writer Caitlin Moran, advising her many followers to visit a site called The Green Benches, run by a Dr. Éoin Clarke. The site brands itself “your complete one click kit to saving the NHS”.

Now, let’s be clear: the NHS Bill is a pile of nonsense and shouldn’t pass. And anybody making efforts to fight it should be commended for their efforts. But. There’s always a But.

The site, tastefully designed in the vintage style of the late 90s, consists of a couple of dropdown boxes where users can select MPs who’ll be voting on the bill, and then send them a pre-written email protesting it. They can then scroll down and click an automatic Tweet button, which sends the same generic sentence to the Lord / MP of their choice (some 20 or so selections).

As of writing, the site’s similarly retro hit counter boasts over 900,000 visitors, presumably a good few of them choosing to participate in the ridiculously-simplified process. The cynic in me notes that the site itself is prominently loaded with logos for “Labour Left”, and twice asks visitors to sign a pledge stating they won’t vote Lib Dem again if the bill passes, but we’ll assume no ulterior motives here.

So what’s the problem? Well, we’ve been here before. Remember the disputed Iranian elections a few years ago? You know, the ones where social media brought down fascism. Or something. Twitter users confounded the Iranian censors by changing their locations to Tehran, and some wags even changed their avatars to a green-hued tint to support democratic elections. So far, so social, if we understand social to mean “half-arsed and convenience-driven”.

Do we really think MPs and Lords are going to take seriously a couple of thousand of pre-written tweets coming at them in waves as each celebrity notices the trending topic and figures their political credentials could do with a refresh? Likewise the emails — almost every other similar site to Green Benches that I’ve seen at least asks users to customise the form letter a little, make it their own. This one doesn’t even let you edit it before you send it.

Sites like this are fantastic at letting people continue to sit on their arses and pontificate online about how shit the Tories are, then get the feelgood factor when they spam a few dozen politicians with barely-read filler text. The politicians and those on the receiving end of this cavalcade of spam will simply treat it with the lack of care and attention that the people sending it to them did. They will ignore it.

The digital age has ushered in some of the most exciting and challenging developments in human history. As a tool for organising and spreading stories, it’s unrivalled. As a tool for allowing people to take the easiest possible way out, or to make the least imaginable effort to understand a topic, though, it’s top of the list. Kudos to Clarke for attempting to make an impact, but perhaps a few things could have been considered beforehand:

  1. If you don’t give people the chance to add their own voice, then your protest is as weak as 1 voice, not 1 million.
  2. A tagline like “one click to save the NHS” is not only laughably hubristic, but emphasises all of the worst aspects of the idea.
  3. The more we reinforce the idea that connecting social media to the protest and demonstration movement can only be about sending a few emails or tweets, the less chance we have of ever effecting real change through it.

The London riots, for all their negativity, did prove one thing. Small, interlinked groups of people, all over the country, were able to organise and unify, outrun the police, and achieve their goals, all through social media. Clearly I’m not advocating burning shops down or looting JD Sports, but they certainly didn’t waste time sending prewritten tweets to MPs. There are debates to be had about direct action or the more disruptive forms of social protest, and I’m not the man to argue them, but it’s pretty clear to me that we need to make a bit more of an effort if we want to save our NHS. One click just isn’t worth the keypress.

The love affair of the tech nerd with themselves

We in the technology world are a self-centred bunch of people.

I recently attended a training course where we were asked to complete Myers-Briggs tests to figure out our personality types. I’d never previously completed one and was initially sceptical, but after receiving my result I was a little more convinced. I’ll spare you the details of reading my psychological profile, but essentially, it described a person keen to work alone and formulate ideas with analysis, pragmatism and creativity. This is a persona I imagine many geeks, nerds and general technologists exhibit. It’s more than just a cliché to acknowledge the link between steps on the autism scale and attraction to computer-based roles. We all seem to have these aspects, to one degree or another.

There are no shortage of famous modern tech geniuses who exhibit these characteristics: Steve Jobs and Mark Zuckerberg are amongst the obvious names that come to mind, with their famous alienation of others and singular focus on their ideals. The other common factor here, though, is the obsessive adulation these type of figures are laden with, and the wider tech society enjoys describing itself in similar terms.

Our community has a tendency to talk itself up. Paul Graham’s widely-read Maker’s Schedule essay refers to the reasons programmers struggle to work in traditional business setups, and describes the annoyances and challenges caused by interruptions like meetings and other “process”. Graham writers:

When you’re operating on the maker’s schedule, meetings are a disaster. A single meeting can blow a whole afternoon, by breaking it into two pieces each too small to do anything hard in. Plus you have to remember to go to the meeting. That’s no problem for someone on the manager’s schedule. There’s always something coming on the next hour; the only question is what. But when someone on the maker’s schedule has a meeting, they have to think about it.

I don’t disagree with anything Graham says here or in the rest of the essay, and indeed, I’ve felt frustrated at interruptions disturbing what I’m working on. But this self-worship concerns me too. Developers (“makers”) aren’t some special race of superhumans, whose every sensitivity and quirk needs to be preciously catered for. We’re normal people and shouldn’t be made to feel otherwise. Developers love to scoff at project managers and HR people, clogging up important coding hours with pointless meetings and busywork. Again, while there’s some truth to that, it’s also supremely arrogant to label ourselves as somehow above the systems everyone else works with (grudgingly or not). Without those people and their work, what’s left? Who does the often-unpraised legwork in putting the right people together, rescuing failing projects and facilitating disputes? It’s not the maker.

It’s not just Graham either. Michael Lopp (aka “Rands”) has written several times on nerds and “the Nerd Handbook“. In that essay, designed to guide “the nerd’s companion” through life with them, Rands discusses the unique nerd temperament. Here’s an extract:

First, a majority of the folks on the planet either have no idea how a computer works or they look at it and think “it’s magic”. Nerds know how a computer works. They intimately know how a computer works. When you ask a nerd, “When I click this, it takes awhile for the thing to show up. Do you know what’s wrong?” they know what’s wrong. A nerd has a mental model of the hardware and the software in his head. While the rest of the world sees magic, your nerd knows how the magic works, he knows the magic is a long series of ones and zeros moving across your screen with impressive speed, and he knows how to make those bits move faster.

As with Paul Graham, Rands isn’t wrong here, either. But it’s another step along the road of self-aggrandizement. By again implying that nerds and geeks are, in some sense, intellectually superior, Rands runs the risk of not only alienating non-nerds, but overloading his poor subject matter’s brain with delusion. Any nerd reading the article will immediately nod knowingly, thinking “Yeah, I do that”. Great. Aren’t we geniuses for knowing what binary code is? But what are we doing with that knowledge? Feeling smug for amassing trivialities is ridiculous, whether those trivialities are cutting-edge and current or thousands of years old.

Finally, we have the god complex once more. This is where Steve Jobs’ legion of followers have form. I spotted this tweet only today:

Earth is indifferent to Design. It’s existed mostly unchanged for thousands of years. Designers do not change the world. We change *people*.
@nathan_ford
Nathan C. Ford

Once again, the sentiment of the tweet is sound. But the accreditation it assigns, again, to tech nerds, is hyperbole. If we continue to sit around and pat ourselves on the back for “changing people” or “knowing how the magic works”, we’ll lose sight of the fundamentals: we should be making stuff.

Of course, Jobs, Zuckerberg and co — they all “made stuff”. But maybe they wouldn’t have had the creative breakthroughs they felt if they’d been surrounded by smug yes-men, echoing praise and grand compliments while forgetting the whole point of being a “maker”. We’re not intrinsically special or gifted, whether we’re INTJs, ESFPs or WTFs. We’re simply given the opportunity to collaborate with others and build on their skills and output to produce something greater than the sum of its parts. Let’s not lose sight of it.

Why Private Eye’s scepticism of “new media” is as unreliable as Glenda Slagg

Private Eye the First 50 Years: An A-Z

Private Eye the First 50 Years: An A-Z

I’ve been an avid reader of Private Eye since I was a teenager and my dad brought a dog-eared copy home with him after a trip to London. From that point on it was my connection to a wider world outside of my hazy Midlands youth; a cynical window on the grimy London media and political worlds.

In the years since then I’ve moved to London and started working for a media company myself, and although I still buy the Eye fortnightly, I treat some of its stories with slightly more scepticism now that I work in some of the environments it writes about. I think it’s a great publication, and I always secretly enjoy skipping straight to their “Street of Shame” section to see what drubbing they’ve handed out to the Guardian this week.

I bought their 50th anniversary tome, Private Eye: The first 50 years before Christmas, and gradually devoured it over several weeks. It’s a hefty wedge of scrapbook-esque A-Z notes on the mag’s history, and quite an illuminating read. A couple of entries caught my eye, though.

The Eye‘s scepticism of everything digital is well-documented, and indeed, there was an entire entry titled “Not.com”. It ran like this:

As a result [of its unwillingness to put content online for free], the Eye was celebrating its highest circulation figures in eighteen years in 2010, while newspapers like the Guardian which had spent the previous two decades enthusiastically seeking out new and expensive ways to give away all their content and more online have seen their sales drop by around a third in the same period.

Private Eye: The first 50 years, pp.207

Setting aside the justifiably bragging tone of the paragraph, the main point of the above extract is really quite a jump to make. The book suggests that the Guardian’s well-documented financial problems are the result of it “giv[ing] away all [its] content”, a statement that fails to properly examine the current media climate in any meaningful way. The Eye‘s unprecedented circulation success last year is commendable, but then, how many competitors does it really have? Punch hardly fulfilled the same function and Viz is laughably lowbrow in comparison. Private Eye could probably continue its current circulation if it was printed on the back of beermats. I know I’d still go out and buy it.

Old media’s obsessions with the medium mean they fail to remember the whole point of what they’re doing: the readers. A high print circulation is nice, but the Guardian (whose print sales figures aren’t much higher than Private Eye‘s) eclipses the Eye‘s 210,000 print customers in less than half a day, every day, on the web. If the Guardian had chosen to go the Times route of a paywall, then those numbers would suddenly look a lot smaller. In a digital society where broadsheet print newspapers are struggling, is it any wonder that new, experimental models are being tried? I notice the Eye doesn’t single out the Evening Standard et al for giving away all of their content for free too – wonder why?

There was another entry in the book which caught my eye for similar reasons. This one was titled “Readers, mutually beneficial relationship with”. It reads as follows:

“Because our readers are about as tolerant as I am, they let you know if they think you’ve got a story wrong,” says Ian Hislop. “If it’s in an area they know about, you just get a flood of letters straight away. It’s like it’s their club.”

[...]

This is, of course, exactly the sort of relationship with readers that most media companies are investing millions in trying to create via their websites, Twitter feeds, and Have Your Say initiatives, and twenty-somethings with words like “Community” in their job titles are insisting is new and revolutionary concept. But it’s been going on at the Eye since the days of fountain pens and 6d first-class stamps.

Private Eye: The first 50 years, pp.243-4

Once again, we’ve got the schoolboyish boastful tone, but ignoring it once more, the wilful ignorance here is again quite profound. For one, criticising twenty-somethings for thinking they’re creating something “new and revolutionary” seems to ignore the fact that the Eye itself, hardly the first satirical publication ever sent to press, was created by, er, a bunch of twenty-somethings.

Secondly, I’d argue that the twenty-somethings I know with “Community” in their job titles would never claim that their role is particularly new and revolutionary. Rather, I think, they’d say that they’re playing a variation on the kind of role that used to take place when readers bothered to write in using fountain pens and stamps, and figuring out how it applies in the digital age. Even the entry itself proceeds to admit that most of the Eye‘s letters for publication now arrive via email.

I can understand Private Eye‘s scepticism of the web and free/open content, and agree that it would never work for them – they’re too clunky and conservative (small C) to keep up with it, and their only-updated-every-fortnight Twitter account bears this out. On the other hand, though, they should have the wit to recognise that their unique situation doesn’t apply to every other media company, and the ones that are daring to try new things or work out how to translate the old-fashioned rigours of print into the ever-varying world of digital are actually working with the same pioneering, anti-establishment spirit that the Eye itself is supposed to embody.

Endnote: Not an Eye reader? This page might clue you in on the origins of “Glenda Slagg” in the headline.

 

The class struggle, revolution and Alan Sugar

Lewis Roman, Young Apprentice candidate

“Are you a glory hunter, Lewis?”, Karen Brady asks a teenage scouser. “Yeah”, he quickly assures her, straightfaced. They sit across from one another in Lord Alan Sugar’s televised boardroom, as Lewis takes responsibility for his failure to adequately present their product to the buyers. Along the table, the perfectly-coiffured Harry M smirks with the self assurance of someone who knows they are a winner in life, if not in the context of this particular episode of Young Apprentice.

Brady corrects poor Lewis, right, clarifying what exactly “glory hunter” means in this context. He quickly denies the accusation and ultimately dodges the bullet, and we see the portly Dan, another regional accent (this time it’s a brummie), bear the brunt of another of Lord Sugar’s disappointed finger stabs as he’s fired.

Lewis should have been fired. His presentation to the buyers was horrific: he read most of it from a printout, stumbling over words and phrases like a junior school nativity play. His plucky scouse charm, on top form when caricaturing the plummy Harry M (below left), was suddenly nowhere to be seen as he visibly floundered when speaking in public. Waiting in the wings, visibly fuming as the presentation fell apart, was the sharply-dressed economics student Harry M. School prefect, polo enthusiast and with a cut-glass RP accent, he was everything that used car salesman-esque Lewis wasn’t. If he doesn’t end up winning the show, he’ll end up leading a company or making a killing in business. Why? Because he was born to.

Harry Maxwell, Young Apprentice candidate

The BBC, with its public service remit, can’t simply fill shows like this with rugger buggers and Sloane rangers, despite their proclivity to win in the business world. So of course, they throw in a few of the Lewises and Dans of this world. Gutsy, charming northerners, probably from a modest background but entrepreneurial. Probably won’t win it, but might get through to the final stages as a feelgood story, before the well-groomed rich kid steps in to win it. Now of course, there are exceptions to every rule, and the Apprentice is by no means the only route into business. Sugar himself is a rags-to-riches success story, and never shuts up about his less-than-glamorous origins. But it feels like something here is balanced in one particular side’s favour.

This same lack of balance has been present outside of the television screen, though. Around half a year ago, we saw a quarter of a million people take to the streets to protest against government cuts and the perceived wealth gap in Britain. The protest was peaceful (beyond the apparently rogue “black bloc” anarchist element, which the main body of the protesters distanced themselves from). Middle class white families came out for the day, shook their signs and placards, then went home again.

Three months ago London went up in flames as the social underclass had a riot of their own. Shoe shops were looted, electronic goods were robbed on demand and angry youths set their own shopping centres on fire. This wasn’t a dialogue or a political challenge: it was an inarticulated protest. This was a subclass of society unable to express itself at the injustice other classes were equally angry about. Even now we see similar groups to the initial ‘safe’ protest occupying St Paul’s in the City of London. They have information tents, lectures, formal demands and a kind of self-organising governance inside the camp. The kids smashing up Foot Locker felt the same sense of injustice, the same half-understood sense of being short-changed and walked over, but weren’t equipped to articulate those feelings in ways other than the primitive violence of their response.

This isn’t to suggest that every rioter in London this summer was merely a frustrated wannabe-critic, unable to find the words to protest against corruption; likewise I’m not suggesting everyone attending the protest march in early 2011 was a chai-sipping Guardianista marching in their Birkenstocks. But it seems to me that when the inherent class divide present in society is now playing itself out on TV for our entertainment, we need to take a step back.

Gbemi Okunlola, Young Apprentice candidate

The opposing team on Young Apprentice had a similar issue. Gbemi Okunlola, right, leader of the girls’ team, delivered some equally uninspiring pitches to the buyers. Two of the other girls on her team, both of them young, white, self-confident and well-spoken, wrinkled their noses in obvious distaste at Gbemi’s abruptness and brash attitude. What do they want from her? What do we want? Is the Apprentice aiming to adhere to all of the stereotypes of businesspeople: posh accents, generic suits, and the put-downs and one-liners of the privately educated? In what way is a black south London girl telling her team mate to (for example) “get stuffed” any less appropriate than the latter asking her why she doesn’t “reconsider her attitude”?

It made me despair a little for the state of the nation, as melodramatic as it sounds. The Apprentice is a business show and it’s perhaps safe to say that the lucky rich kids steaming ahead here would be at a loss when experiencing the kind of challenges I imagine kids like Lewis and Gbemi have experienced. But why do they have to have those kind of experiences to start with? The fact is that we can never affect real change in society while those two kinds of protests (for those two kinds of people) aren’t unified. When the university-attending students occupying London can share dialogue with the disaffected youth smashing up KFC, then we’ll see what the power of a pissed-off populace can achieve. Until then, we’ll only achieve a partial revolution serving only a part of our diverse society.

Hayley Forrester, Young Apprentice candidate

Hayley, left, one of the aforementioned team mates, “passionately disagrees with people claiming benefits when they could be working”. While it’s great for a 16 year old to have strong political views at that age, perhaps Sugar and his cohorts could take advantage of the situation they’ve engineered to get these kids to teach each other some lessons. Make them swap lives for a month and drop Hayley into Lewis’s Merseyside, an area of astonishing deprivation and joblessness. Meanwhile let’s see Lewis realise his brash confidence will fail him every time alongside the polished Toryism of the home counties. It might not teach him what being a glory hunter is, but it’s possible we’d all gain an insight into quite why our society seems to be dizzily tearing itself in two.

When celebrities Tweet: a Ricky Gervais special

Ricky Gervais rejoined Twitter in the last few weeks, having sworn it off almost two years ago with the verbal shrug of “I don’t see the point”. Now he’s back, gaining followers, and tweeting with the frequency of an out-of-work student. For me, it’s a mark of Twitter at its worst.

Now, I’m one of Gervais’s biggest fans, at least, in terms of the things he’s good at. The Office is my favourite television show of all time: perfectly cast and written, subtle humour and slapstick comedy mixed with character study and skillful observation. His radio work on XFM and later his podcasts were fairly innovative (or at least original) for the time, and Extras was almost as good as its predecessor, albeit too reliant on celeb cameos to raise audience sizes. But he’s awful at Twitter.

Why? Obviously he’s not to everyone’s taste, and in recent years his brand of comedy seems to have devolved to simply attempting to stir up controversy, then blithely playing the “pushing the boundaries” get-out card when anyone  suggests he’s been offensive. He’s a smart man who can argue the point when it comes to freedom of speech and the limits of creative expression, but along the way he seems to have forgotten how to actually be funny. His most recent stand-up tour (which I went to see and left particularly disappointed) featured an embarrassingly poorly-judged segment where he hilariously deconstructed, er, a children’s book about Noah’s Ark. Ha ha! Some children’s books have language that sounds a bit gay! And LOL! Christianity is pretty far-fetched! By pointing these things out, Gervais paints himself as some kind of modern day Renaissance Man – enlightened and equipped to challenge antiquated things like religion. He’s the same on Twitter: subverting the notion that our celebrities should be mysterious and aloof.

One of the most striking things about Gervais’s initial entry to Twitter was the sheer number of photos of himself gurning into cameras which he posted. This in itself was nothing new – he’d been doing it on his blog for years – but the frequency was worrying. Isn’t this guy meant to be writing a TV show? Worse still, even assuming he doesn’t spend 24 hours a day writing scripts, why wasn’t he at least filling his time with something more, well, interesting? I’m sure life gets a bit boring once you’re a megastar millionaire and can afford to do anything you want to do, but still.

After the gurning came the flaming: Gervais began tweeting links to articles by journalists (or “critics”, to use his childish, bogeyman-esque term for anyone with a contrasting opinion to his own) which criticised him. Predictably, the linked articles began to rack up comments from loyal Gervais followers, mocking the journalists in question for their perceived failure to appreciate Gervais’s genius.

And finally, of course, we got the debates on freedom of speech and ‘offensiveness’. Gervais’s repeated use of the word “mong” to describe his facially-challenged TwitPics was challenged by more than a few offended followers, and he began retweeting their complaints with attached responses, generally of the “the meaning of the word has changed” defences. It’s actually surprisingly pathetic to see someone of this status attempt to justify their own actions with quite so much smug and schoolboy-esque bravado. Gervais’s faux (?) arrogance is one of his hallmarks, but his interactions on Twitter make it quite clear that he thinks anybody disagreeing with him is simply too stupid to understand the fact of his correctness – at all times.

In his defence, nobody likes a boring celebrity tweeter. Gary Barlow, easily the musical equivalent of Waitrose, has also recently signed up and posted multiple desperate-sounding “retweet this and see if I follow you back!” promo efforts. At least Gervais is being challenging and “dangerous”. The problem is that, like with most celebrities on the internet, something of the magic and mystery disappears when you realise that they’re actually exactly like every other moron with an internet connection: eager to pump out their personality to an imagined audience whose interest is apparently tied to the frequency of amusing animal-related photos you can upload in a day. If it was anyone else you’d quickly tire and unfollow, but in Gervais’s case, his every “mong” pose is retweeted a hundred times and dozens of adoring fans desperately reply, hoping for acknowledgement from their hero.

Gervais wrote a blog entry for Wired, conceding he “may have been wrong about Twitter”. He peppers his article with quotes that half give off a “just googled” vibe, claiming that the central force behind his work is creativity, and thus Twitter is an arena for playful experimentation. I believe it. I believe he’s enjoying connecting with fans and followers in a controlled environment, and perhaps getting closer to his audience is a good thing. Is it a good thing for them, though? Do we want to see our heroes revealed in all their mundane glory? Do we want to be reminded every day that someone whose work we respect harps on about creativity and discovery while debating the semantics of the word “mong”?

It seems to me that when Twitter trivialises communication, we get so hung up on the power to share our thoughts with thousands of people, that the quality of those thoughts is the part that gets forgotten. Twitter teaches economy: 140 characters. Make what you’re sharing thought-out and interesting: creative. Like Gervais says.