And the truth (or at least, an attempt at redressing the balance)

Monthly Archives: March 2012

How I finally understood the value of “Social”

I’m something of a sceptic of social media at times, as this blog has previously documented. Having built much of the Guardian’s Facebook app, I’ve experienced much of the social giant’s promotional guff surrounding how making your products ‘social’ can impact their success hugely. While the Guardian’s app has been surprisingly successful (pretty much solely […]

One click to achieve absolute apathy

Anyone following the news of late will be familiar with the UK governments’ efforts to pass a bill reforming the NHS, apparently in order to save it, but in the minds of sceptics and apparently most health professionals, it’s more likely to destroy it. David Cameron is being accused of violating a pre-election promise not […]