iMale
This site features a custom-written shop backend (powered by a nifty MVC/OOP LAMP stack) on top of a slick interface. It's integrated wth RBS's WorldPay service for instant online payments and makes use of some rather clever (if I say so myself) admin features, including dynamic discount codes (calculated and applied on-the-fly) and CMS features.
In design terms the site is very visual, with large male beauty images dominating the layout. There's jQuery-powered animation and event notification and the shopping basket is an AJAX-powered speed demon.
The site is launching in early June, so for now, a temporary location is all I can offer. Watch this space!
Visit the site: temporary location

